Brand Identity Design Package for a sustainable skincare and beauty product company that focuses on responsible sourcing and plant-based luxury skincare for the mindful heart, TONIC VARIABLE. All TONIC VARIABLE products contain no harsh chemicals, no additives, and no animal testing. TONIC VARIABLE blends luxury with practicality. Clean, pure, effective luxury skincare products without the luxury price tag, TONIC VARIABLE is the practical solution to luxury skincare.
Deliverables for this project included a custom logo/Brand Identity Design, a custom label design for TONIC VARIABLE'S plant-based face cream, a custom product tag design, custom Brand Messaging, custom brand imagery, and photographic stylization, custom graphics/illustrations, custom copywriting and Brand Strategy Consulting.
