Brand Identity Design, Logotype Design, and Clothing Design developed for Yay!
Yay! is a premium, personal care and beauty brand that creates products specifically formulated for kids. Yay!'s bath collection formulas are free of irritants and hidden, harmful ingredients. Yay! does not test any of its branded products, formulations, or ingredients on animals. Deliverables for this project included a custom logotype and 4 custom label designs for Yay! that included kid's shampoo, conditioner, curl enhancer, lotion, and a custom logo t-shirt.

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